Call for Designs: Who’s Your Doggy Storefront

Mon, Jun 27th, 2016

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DEADLINE EXTENDED! DESIGNS CAN BE SUBMITTED THROUGH FRIDAY, JULY 22!

Put your artistic skills to work and submit a storefront sign design for Who’s Your Doggy on Myrtle Avenue in Fort Greene.  The pet supply & services store is looking to replace its temporary sign, which has been hanging on their storefront since they opened in December at their new location at 354 Myrtle Avenue.

The long-time neighborhood store, which provides grooming and training classes for dogs and a full line of products for cats and dogs, is asking its loyal customers and neighbors to submit their ideas for a new permanent sign.  Store owner, Tracy Klonowski, says:

“We are excited to have our neighbors be a part of the new look and feel of our store.  Just as when we were planning to open the first location on Adelphi Street in 2006, I took a survey in Fort Greene park and asked what brands and products folks would like to see in their neighborhood pet store.  I compiled all the info I heard from neighbors and Who’s Your Doggy was born out of that.  I would like to call on our creative neighbors to make that happen again.  You’ve heard the expression, It takes a village to raise a dog store!”

All submissions will be reviewed and a winning design will be used when a permanent sign for the new storefront is installed.  The winning designer will also receive a $50 gift certificate to a Myrtle Avenue business of their choice!  The Myrtle Avenue Business Improvement District (BID) will assist with the final sign by providing a matching grant from the BID’s Storefront Improvement Program.  This grant program provides both long-term and new businesses on Myrtle Avenue with design assistance and grants, with the goal of improving the commercial district’s overall appearance.  Since the program began in 2006, over $73,000 in matching grants have been awarded to assist 90 storefronts.

How to Submit Your Design:

Designs can be submitted by e-mail to hello@myrtleavenue.org or dropped off at Who’s Your Doggy (354 Myrtle Avenue).  All designs must be submitted by July 22, 2016.  

Final designs can be sketches or drawings on paper, or they can be submitted digitally in PDF or Adobe Illustrator/InDesign format.

All designs must follow these basic design guidelines:

  • The sign must be a flat “signband” sign and/or a hanging “blade” sign.  Examples of these sign types can be seen below.  Please do not submit designs for an awning.
  • The sign must include the following pieces of information: “Who’s Your Doggy”, “Pet Food, Supply & Grooming” and the store’s logo (click here to view and download).
  • Be safe and follow all city rules on storefront signs.  Click here to view an illustrated guide to the City’s sign code.

Need help with your submission?  E-mail hello@myrtleavenue.org or call (718) 230-1689 ext. 6#.

Left: Hanging "Blade" sign example; Right: Flat Signband sign example

Left: Hanging “Blade” sign example; Right: Flat Signband sign example